B-SH-R - ‘configured form, exterior appearance’

Now סר or שור is an Hebraic root which contains in itself all ideas of movement toward consistency, corporeity, elementary form and physical force, as is sufficiently denoted by the signs of which it is composed. The sign of interior activity ב , governs this same root, and constitutes the verb בשור which always signifies to inform; to announce a thing, to bring glad tidings;…Now, if the Hebraic בשר designates the flesh, among the vulgar, it is only by a shocking abuse, and by a continuation of that unfortunate inclination which the Jews had of restricting and materializing everything. It signified first, form, configuration, exterior appearance, corporeal beauty, animal substance. (The Hebraic Tongue Restored, Fabré d’Oilvet, p. 90)

1319. basar, baw-sar´; a primitive root; properly, to be fresh, i.e. full (rosy, (figuratively) cheerful); to announce (glad news)…

1320. basar, baw-sawr´; from 1319; flesh (from its freshness)…